Bad Sales after first week

I just created a game for the TES and after it sold about 15k units in the first week, it completely tanked in the weeks after that. Why is it that the games are doing very well in the first week of sales and then automatically do extremely bad starting in the second week until it goes off the market?

This maybe due to the target audience, for TES, it must be targeted for young players, and only action games. for more info, you could look up the wiki… if you want too

the game I had created was X-MEN Arcade and I had it set for everyone for the target audience, but I’m still confused on how the sales just drop to almost nothing after a very successful first week.

What genre do you choose? And what console do you use?

I generally find that my first week sales are way better than my second week, then there’s a bump in the third week that brings sales up (but not as high as they were at release). From there, it’s all downhill.

Very bad games won’t get a third-week bump. Truly exceptional games have a slower, flatter sales curve, where the second week may barely decline at all, and the third week bump may actually go higher than the release week hypefest.

One thing that’s odd about this game is that towards the late-game, your new releases can go off the market while they’re still ranked #1-3 on sales. It doesn’t seem to me that they should go off the market until their ranking has gone much lower than that.

Confused Developers Are The Biggest Flops -Randy Johnson Of AlmostaFlOp Studios